About Us

MATES is the entertainment specialist unit of Madison World that focuses on content marketing, celebrity management, film marketing, influencer associations, OTT collaborations, video production and partnerships with gaming companies, platforms and e-sports influencers. Mates has worked across different categories of advertisers from Titan to Mondelez, to Shoppers’ Stop to Pidilite, Eris Life Sciences, Bajaj Electricals and several other marquee brands in the country. Mates has close relationships with top movie production houses and studios, OTT and social media platforms, broadcasters, digital content creators and other content producers in the country and acts as a one stop solution for any content needs of clients.

Work

Testimonals

"It's no mean feat to continue to traverse the road to success particularly in the service industry which is abstract as advertising industry.  Hats off to MATES. Our business association dates back to Koi Mil Gaya and is continued even in the third segment of the trilogy, Krrish 3 with in-film placement of brands like Flair Pens, Tata Manza, Forever jewellery and Fortis hospitals. The entire team of MATES deserves all the adulation particularly for the patience, perseverance and tenacity the team-MATES show to make a film producer and a brand marry."

Shashank Jare, CEO,
Filmkraft Production House

"Dharma has always had great working relation with MATES. They have done path breaking and innovative work in film entertainment space with Dharma. Wishing them great success."

Siddharth Kadam, Marketing Head,
Dharma Production House

"It's always a pleasure working with MATES. Nothing impresses me more than an eye for detail and that is their biggest asset. They don't just promise, they deliver. Passionate, hardworking to a fault and most importantly, they just DON'T GIVE UP! Being a self proclaimed workaholic, that's what I love. Their obsession with their work. It's not just a job, it's their life. And that will always be the reason for the success of our relationship."

Ishita Pritish Nandy, Chief Brand Strategist,
Pritish Nandy Communications Ltd

Awards