Innovations

MADISON - TORCHBEARER OF INNOVATIVE MEDIA SOLUTIONS

When it comes to media innovation, we have always been a step ahead, and allowed our clients to reap the benefits of the first-mover advantage.

BROADCAST
  • Created the first afternoon time slot on Doordarshan with 'Shanti' to counter HLL prime time dominance
  • First to 'launch' a brand on prime time TV on India 's leading channel Star Plus for Maruti
  • First time a joint promo with Doordarshan / press for Coca-Cola on cricket
  • First to seal a long-term 'Moving Replay bug' deal across all cricket telecast into India for BPL
  • First to start an in-serial contest on Sony TV for the Godrej - Spot Cinthol Contest
  • First time any agency negotiated with government-controlled Doordarshan and "All India Radio" in 1995
  • Created discount schemes
  • Doordarshan's scheme has been modified twice since then, in consultation with us
  • First to receive an approval for an "Infomercial" on Doordarshan in 1998
PRINT
  • First to start a colour island amidst the editorial on the front page of the Times of India for Coca-Cola
  • First to give an innovatively shaped ad in The Hindu and Eenadu for Coca-Cola
  • First time a page was completely branded in the Times of India for P&G
OUTDOOR
  • First time an entire train was branded in Mumbai for Godrej Fairglow.
RECENT AWARDS WON
  • Maddies Awards 2016 – GOLD – Best Lead Generation - Godrej Masterbrand, Free G Diwali Campaign
  • Maddies Awards 2016 – SILVER – Best Campaign for Sales Promotion - Godrej Masterbrand, Free G Diwali Campaign
  • Big Bang Awards 2016 – GOLD – Best Media Innovation for Radio – Godrej Ezee
  • Big Bang Awards 2016 – GOLD – Best Media Innovation for On-Ground Activation/Events – Godrej, HIT
  • Big Bang Awards 2016 – SILVER – Best Media Innovation for Radio – Godrej Corporate
  • Big Bang Awards 2016 – BRONZE – Brand Reminder - Saridon
  • Emvies 2016 –GOLD - Best Ongoing Media Campaign - Marico Ltd - Saffolalife World Heart Day, Saffola Life
  • Emvies 2016 – GOLD - Best Media Innovation - Tv-Consumer Durables - Asian Paints Ltd. - Rongborsha - Simplifying Shades Of Bengal, Asian Paints Tractor Emulsion
  • Emvies 2016 – SILVER - Best Integrated Campaign – Services - Marico Ltd. - This Whd Take Time Out To Protect Her Heart, Saffola Life
  • Emvies 2016 – SILVER - Best Media Innovation : Tv – Services - Marico Ltd. - Save Time To Protect Her Heart, Saffolalife
  • Emvies 2016 – BRONZE - Best Media Innovation - Tv-Consumer Durables - Asian Paints Ltd. - Let's Play, Royale Play
  • Emvies 2016 – BRONZE - Best Media Innovation : Radio - Tata Chemicals Limited - India's First Ever Live Radio From Siachen, Tata Salt
  • Emvies 2016 – BRONZE - Best Media Strategy : Consumer Durables - Asian Paints Ltd. - Asian Paints Har Shop To Har Ghar, Asian Paints
  • Emvies 2016 – BRONZE - Best Media Innovation - Events / Experiential Marketing - Itc Ltd Lifestyle Retailing Business Division - Mannequins On A Break, Wills Lifestyle
  • Emvies 2016– BRONZE - Best Media Innovation : Digital – Display - Marico Ltd. - Pabl - Weather Triggered Banners – Display, Parachute Advansed Body Lotion
  • DMA Echo Awards 2016 – GOLD - Best Use of Technology - Mondelez India Foods, Say AAA
  • DMA Echo Awards 2016 – BRONZE - Best Use of Social Media - Mondelez India Foods, Say AAA
  • DMA Echo Awards 2016 – BRONZE - Best Use of Direct Response - ITC – Wills Lifestyle, Mannequins On A Break
  • DMA Echo Awards 2016 – BRONZE - Best Use of Search - Godrej Properties, Radius Targeting in Search
  • DMA Echo Awards 2016 – LEADER CERTIFICATE - Best Use of Social Media - Asian Paints Ltd, Indian Decor Influencer Awards
  • GOAFEST AWARDS 2016 - SILVER – Best Use of Radio for TATA Salt, India's First ever Radio from Siachen
  • GOAFEST AWARDS 2016 - SILVER – Best Use of Branded Content for Nihar Naturals, Breaking stereotypes about Women
  • Godrej Properties – Radius Targeting in Search – won a Silver in Digital Search
  • GOAFEST AWARDS 2016 - SILVER – Best Use of Digital Search – Godrej, Radius Targeting in Search
  • GOAFEST AWARDS 2016 - SILVER – Best Use of Cause Marketing - Saffolalife – This World Day take time to protect her heart
  • GOAFEST AWARDS 2016 - BRONZE – Best Use of Integrated Campaign for Saffolalife, This World Heart Day, take time out to protect her Heart
  • GOAFEST AWARDS 2016 - BRONZE – Best Use of Branded Content & Entertainment - Asian Paints – HarGharKuchKehtaHai
  • GOAFEST AWARDS 2016 - BRONZE – Best Use of Digital Banner - Parachute Aromatherapy
  • FESTIVAL OF MEDIA AWARDS 2016 – GOLD - Utility/Public Service Award - Saffola – This World Heart Day, take time out to Protect Her Heart
  • PRIME TIME AWARDS 2016 – GOLD - Media Agency of the Year
  • PRIME TIME AWARDS 2016 – GOLD - Best Integrated TV Campaign - Asian Paints - Har Ghar Kucch Kehta Hai
  • PRIME TIME AWARDS 2016 – GOLD - Advertiser of the Year - Asian Paints
  • PRIME TIME AWARDS 2016 – SILVER - Best Use of Entertainment Channel - Asian Paints - Transforming TV Serial Homes into Asian Paints Colour Stores
  • PRIME TIME AWARDS 2016 – SILVER - Best Use of Influencers/Celebrities - Asian Paints - Transforming TV Serial Homes into Asian Paints Colour Stores
  • PRIME TIME AWARDS 2016 – SILVER -  Best Use of Sponsorship -  Fevicol - Pro Kabbadi
  • PRIME TIME AWARDS 2016 – BRONZE -  Best Integrated TV Campaign - Asian Paints - Transforming TV Serial Homes into Asian Paints Colour Stores
  • PRIME TIME AWARDS 2016 – BRONZE -  Best Integrated TV Campaign - TATA AIA Life Insurance - Daddy Aur Zoey
  • PRIME TIME AWARDS 2016 – BRONZE -   Best Use of Regional Entertainment Channel - Fevikwik Super Minute
  • PRIME TIME AWARDS 2016 – BRONZE -   Best Use of Entertainment Channel - Asian Paints Har Ghar Kucch Kehta Hai
  • E4M MADDIES MOBILE AWARDS 2015 – GOLD - Lead Generation - Godrej Masterbrand - Free G
  • E4M MADDIES MOBILE AWARDS 2015 – BRONZE - Cross Media Promotions - Godrej Masterbrand - Free G
  • BIG BANG AWARDS 2015 - GOLD - Media Innovation – Radio - Godrej Masterbrand – Radio ka Tweeetstar
  • BIG BANG AWARDS 2015 - SILVER - Media Innovation – Radio – Ceat Two Wheeler
  • EMVIES 2015 – GOLD - Best Media Innovation  TV - Consumer Durables  - Asian Paints Tractor Emulsion - Transforming TV Serial Homes Into Asian Paints' Colour Store
  • EMVIES 2015 – GOLD - Best Media Strategy  - Marico Ltd - This World Heart Day, take the first step to protect HER heart
  • EMVIES 2015 – GOLD - Best Media Innovation- Events - Marico Ltd - This World Heart Day, Mark your attendence where it matters the most
  • EMVIES 2015 – GOLD – Best Intergrated Campaign- Services - Marico Ltd - This World Heart Day, take the first step to protect HER heart
  • EMVIES 2015 – GOLD – Best Media Strategy - Consumer Durables – Godrej - Godrej Masterbrand ETCH
  • EMVIES 2015 – GOLD – Ongoing Campaign – Mondelez - A decade made sweeter with CDM
  • EMVIES 2015 – SILVER – Best Integrated Campaign - Consumer Durables - Asian Paints Tractor Emulsion - Shade Selection Simplified
  • EMVIES 2015 – SILVER – Best Media Innovation - TV - Consumer Durables - Asian Paints - Har Ghar Kuch Kehta Hai
  • EMVIES 2015 – SILVER – Best Media Innovation – Branded Content - Asian Paints - Har Ghar Kuch Kehta Hai
  • EMVIES 2015 – SILVER – Best Media Innovation- Digital: Social Media - Marico Ltd - Creating a social community of healthy foodies
  • EMVIES 2015 – SILVER – Best Media Innovation- Sponsorship - Marico Ltd - The Smarter Way to Stay Fit
  • EMVIES 2015 – SILVER – Best use of Strategy – Mondelez - Take Celebrations to the Indian Army
  • EMVIES 2015 – BRONZE – Best Media Strategy  Consumer Durables - Asian Paints Tractor Emulsion - Transforming TV Serial Homes Into Asian Paints' Colour Store
  • EMVIES 2015 – BRONZE - Best Media Innovation – Print : Dailies - Marico Ltd - This World Heart Day, Mark your attendence where it matters the most
  • EMVIES 2015 – BRONZE - Best Ongoing Media Campaign  - Marico Ltd - Saffolalife World Heart Day: Protecting the Nations Heart
  • EMVIES 2015 – BRONZE - Best Media Innovation- Branded Content - Marico Ltd - Change, not Charity
  • EMVIES 2015 – BRONZE - Best use of Sponsorship – Mondelez - Jhalak Dikhla Ja
  • EMVIES 2015 – BRONZE - Ongoing Campaign – Mondelez - Diwali
  • EMVIES 2015 – BRONZE - Best use of OOH – Mondelez - Take Celebrations to the Indian Army
  • EMVIES 2015 – BRONZE - Best Use of Strategy – Mondelez - Fans of Joy
  • EMVIES 2015 – BRONZE - Best Media Research / Analytics – Proprietory Data – Mondelez - Managing the Good, the Bad and the Ugly
  • INK AWARDS 2015 – Gold - Best Direct Response Advertising-National - Mondelez Foods - Shower of Purple Hearts
  • INK AWARDS 2015 – Gold - Best Direct Response Advertising-National - Mondelez Foods - Shower of Purple Hearts
  • INK AWARDS 2015 – SILVER - Best Innovation in Newspaper Advertising-National - Mondelez Foods - Shower of Purple Hearts
  • INK AWARDS 2015 – SILVER - Best Innovation in Newspaper Advertising-Local – Asian Paints – 'De-MYTH-ifying' COLOUR
  • INK AWARDS 2015 – SILVER - Best Media Planning Strategy Incorporating Print-National - Mondelez Foods - Shower of Purple Hearts
  • INK AWARDS 2015 – BRONZE - Best Contextual Newspaper Advertising-National – Godrej - Google Search on Print
  • FESTIVAL OF MEDIA, GLOBAL – BRONZE - The Utility/Public Service Award – Marico – This World Heart Day take the first step towards her Heart health
  • FESTIVAL OF MEDIA, GLOBAL – Shortlisted - Best Event/Experiential Campaign – Cadbury Celebrations – Le Chalo Khusiyan
  • GOAFEST 2015 – SILVER – Probono Marketing for Fevikwik Share a broken toy, share a smile
  • GOAFEST 2015 – SILVER – Best Branded Content & Entertainment for Asian Paints, Har Ghar Kucch Kehta Hai-2
  • GOAFEST 2015 – SILVER – Best Use of Technology for Wills Rock the Ramp a 360* degree spin on fashion
  • GOAFEST 2015 – SILVER – Best Use of Social Media for Asian Paints, Cherished Memories Speechless
  • GOAFEST 2015 – SILVER – Best Use of Ambient Media for Hit – India’s first Branded Sand Art
  • GOAFEST 2015 – SILVER – Best Use of Ambient Media for Saffolalife – This World Heart Day, take the first step towards her heart health
  • GOAFEST 2015 – SILVER – Best Use of Ambient Media for Cadbury Bournville, Give into the Dark
  • GOAFEST 2015 – BRONZE – Best Use of newspaper & magazine for Hit – Google Search on Print
  • GOAFEST 2015 – BRONZE – Best Use of Special Events/Stunts for Cadbury Bournville, Give into the Dark
  • GOAFEST 2015 – BRONZE – Best Use of Radio for Cadbury Celebrations, Le Chalo Khushiyan
  • GOAFEST 2015 – BRONZE – Best Use of Social Media for Ceat MTV Chase the Monsoon
  • GOAFEST 2015 – BRONZE – Best Integrated Campaign – This World Heart Day, mark your attendance where it matters the most
  • GOAFEST 2015 – BRONZE – Best Use of Social Media for Wills Rock the Ramp a 360* degree spin on fashion
  • FESTIVAL OF MEDIA ASIA 2015 - GOLD for Public Service for Saffola life World Heart Day
  • MADDYS 2015 – GOLD – Best Media Innovation for Har Ghar Kucch Kehta Hai-2
  • MADDYS 2015 – SILVER – Best Integrated Campaign for Varna Malai-Transforming TV Serial Homes into Asian Paints Colour Stores
  • MADDYS 2015 – BRONZE – Best Media Innovation for Varna Malai-Transforming TV Serial Homes into Asian Paints Colour Stores
  • GOLDEN MIKES 2015 - RADIO MEDIA AGENCY OF THE YEAR
  • GOLDEN MIKES 2015 - GOLD – Best Use of Radio – Cadbury Celebrations – Le Chalo Khushiyan
  • GOLDEN MIKES 2015 - GOLD – Best Use of Radio for Longterm Effectiveness - Marico Ltd, Lice Negative to Life Positive
  • GOLDEN MIKES 2015 - GOLD – Best Use of Sponsorship – Saridon Presents Slappies 2014
  • GOLDEN MIKES 2015 - GOLD – Best Digital/Web Streaming by a Radio/ Network – Slappies 2014 - Saridon Digital
  • GOLDEN MIKES 2015 – SILVER - Best Use of Radio - Marico Ltd - Lice Negative to Life Positive
  • GOLDEN MIKES 2015 – SILVER - Best Radio Media Innovation - Godrej Corporate, Radio ka Tweeeeetstar
  • GOLDEN MIKES 2015 – SILVER - Best Radio Media Innovation - Marico Ltd - Lice Negative to Life Positive
  • GOLDEN MIKES 2015 – SILVER - Best Use of Radio in Media Plan - Marico Ltd - Lice Negative to Life Positive
  • GOLDEN MIKES 2015 – BRONZE - Best On Air Promotion for a Client (Multiple Station) - Cadbury Celebrations - Le Chalo Khushiyan
  • GOLDEN MIKES 2015 – BRONZE - Best Use of Radio in Media Plan - Godrej Corporate - Radio ka Tweeeeetstar
  • EMVIES 2014 - GOLD – Best Media Innovation for TV Consumer Durables – Asian Paints, Har Ghar Kuch Kehta Hai
  • EMVIES 2014 – GOLD – Best Ongoing Media Campaign – Medikar, Creating a Self Sustaining Ecosystem
  • EMVIES 2014 – GOLD – Best Media Innovation for Digital – Cadbury Bournville, Tape a Tweet
  • EMVIES 2014 – SILVER – Best Media Innovation for Branded Content - Asian Paints, Har Ghar Kuch Kehta Hai
  • EMVIES 2014 – SILVER – Best Media Strategy for Consumer Products - Medikar, Creating a Self Sustaining Ecosystem
  • EMVIES 2014 – SILVER – Best Media Innovation for Print (Magazines) – Medikar Immortalizes Rural Kids as Cartoon Character
  • EMVIES 2014 – SILVER – Best Integrated Campaign for Consumer Product - Medikar, Creating a Self Sustaining Ecosystem
  • EMVIES 2014 – SILVER – Best Media Innovation Event / Experiential Marketing – Cadbury Dairy Milk, What a Goal by Chocogulla
  • EMVIES 2014 – SILVER – Best Implementation Team of the Year - Asian Paints, Har Ghar Kuch Kehta Hai
  • EMVIES 2014 – SILVER – Best Media Innovation for Radio – Cadbury Celebrations, Songs for Sisters
  • EMVIES 2014 – SILVER – Best Media Research using Existing Data – Mondelez, What Social Media Does
  • EMVIES 2014 – BRONZE – Best Media Innovation for Ambient Media – Cadbury Dairy Milk, Purple, New Colour of Friendship
  • EMVIES 2014 – BRONZE – Best Media Innovation for Ambient Media – Cadbury Gems – T20 World Cup
  • EMVIES 2014 – BRONZE – Best Media Innovation for Print (Dailies) - Cadbury Dairy Milk, A Newspaper with heart
  • EMVIES 2014 – BRONZE – Best Media Strategy for Consumer Products - Cadbury Celebrations, Songs for Sisters
  • EMVIES 2014 – BRONZE – Best Media Strategy for Consumer Products - Cadbury Celebrations, Take some effort, make some time
  • GOAFEST 2014 - GOLD - Best Use of Ambient Media – Cadbury Dairy Milk, The Sweet Mishti Love Story
  • GOAFEST 2014 - SILVER - Best Integrated Campaign – Cadbury Dairy Milk, The Grand Indian Mishti Wedding
  • GOAFEST 2014 – SILVER – Best Use of Branded Content for Internet - Cadbury Bournville, Tape a Tweet
  • GOAFEST 2014 – SILVER – Best Use of Branded Content - Asian Paints, Har Ghar Kucch Kehta Hai
  • GOAFEST 2014 – BRONZE – Best Digital Content Creation Strategy – Cadbury Celebrations, Songs for Sisters
  • GOAFEST 2014 – BRONZE – Best Online Integrated Campaign - Cadbury Celebrations, Songs for Sisters
  • GOAFEST 2014 – BRONZE – Best Use of Branded Content & Branded Games for Internet –branded application / tool / mash up - Cadbury Celebrations, Songs for Sisters
  • GOAFEST 2014 – BRONZE – Best Use of Youth Marketing – CEAT, MTV Chase the Monsoon
  • FESTIVAL OF MEDIA, GLOBAL AWARD – Effectiveness Awards for Parachute Advansed Hair Oil for Convincing Consumers to Become the Brand’s Sales Force Utilizing the Power of Mobile
  • FESTIVAL OF MEDIA, ASIA PACIFIC – HIGLY RECOMMENDED - Best Engagement Strategy for Mediker Anti-Lice Treatment Naturals, How Radio Triggered 1.6 years of Engagement Around an Unspeakable Problem
  • GOLDEN MIKES 2014 - RADIO MEDIA AGENCY OF THE YEAR
  • GOLDEN MIKES 2014 - SILVER - Best Use of Radio Godrej Expert Hair Colours Rang Do Yeh Pal
  • GOLDEN MIKES 2014 - SILVER - Best On ground promotion by a single station for a client for Asian Paints, Bring Your Colour Home
  • GOLDEN MIKES 2014 - GOLD - Best Use of Radio in Media Plan for Cadbury Celebrations Songs for Sisters
  • GOLDEN MIKES 2014 - SILVER - Best Use of Radio in Media Plan for Marico, How Radio Triggered 1.6 Years of Engagement around an Unspoken Problem
  • SMARTIES 2013 (Global Mobile Marketing Award) – Best Marketing Strategy Award for Social Impact for Halls Breathe the Change
  • EMVIES 2013 – GOLD for Best Integrated Campaign- Consumer Products – Cadbury Dairy Milk, The Grand Indian Mishti Wedding
  • EMVIES 2013 – GOLD for Best Media Innovation- OOH – Cadbury Dairy Milk, Sister Street
  • EMVIES 2013 – GOLD for Best Ongoing Media Campaign – Cadbury Dairy Milk, Shubhaarambh
  • EMVIES 2013 – SILVER for Best Media Innovation- Events – Cadbury Dairy Milk, When Mishti Weds Cadbury
  • EMVIES 2013 – SILVER for Best Media Innovation- Branded Content – Cadbury Dairy Milk, The Wedding Song
  • EMVIES 2013 – SILVER for Best Media Innovation- Television - Consumer Products – Cadbury Celebrations, Gift a Diwali
  • EMVIES 2013 – SILVER for Best Ongoing Media Campaign - Parachute Advansed Ayurvedic Hair Oil, Turing Print into Social Media
  • EMVIES 2013 – BRONZE for Best Media Innovation- Digital-Mobile/Handheld Device – Cadbury Halls, Mobile Breath Machine
  • EMVIES 2013 – BRONZE for Best Media Research using proprietary data – Cadbury Gems, Engaging The "Umarless" Audience
  • EMVIES 2013 – BRONZE for Best Media Innovation – Sponsorship – Airtel, Fuelling India Social Fires
  • EMVIES 2013 - PEOPLE’S CHOICE AWARD for Best Integrated Campaign- Consumer Products – Halls, Breathe The Change
  • EMVIES 2013 - PEOPLE’S CHOICE AWARD for Best Ongoing Media Campaign - Parachute Advansed Ayurvedic Hair Oil, Turing Print into Social Media
  • Indian Digital Media Awards – 2013 – SILVER –Platinum Advertising -  ITC Fiama di Wills 'Face of the Year'
  • GOAFEST 2013 – SILVER – Best Use of Sponsorship – Cadbury Dairy Milk, Kaun Banega Crorepati
  • GOAFEST 2013 – BRONZE – Best Use of Cinema – Bournville, A Fine Dark Duet
  • GOAFEST 2013 – BRONZE – Best Use of Newspapers And Magazines – Cadbury Oreo, Dear Dad
  • GOAFEST 2013 – BRONZE – Best Use Of Special Events & Stunts/Live Advertising – Cadbury Dairy Milk, When Roshgulla Turns Chocogulla
  • GOAFEST 2013 – BRONZE – Best Use Of Digital as a Medium – Cadbury Dairy Milk Eclairs, League of Xtra Ordinary Gentlemen
  • WOW 2013 – SILVER - Cadbury Oreo ‘Dear Dad’ Campaign
  • EMVIES 2012 – Grand Emvie – Saffola life - Saving Private Heart
  • EMVIES 2012 – Media Client of the Year – Cadbury/Kraft
  • EMVIES 2012 – GOLD – Cadbury Dairy Milk - The Sweet Art of (Mishti) War
  • EMVIES 2012 – GOLD – Cadbury Celebrations - Disconnect to Connect
  • EMVIES 2012 – GOLD – Cadbury Celebrations - Lonely Maa
  • EMVIES 2012 – GOLD – Cadbury Dairy Milk - Democracy Of Chocogulla
  • EMVIES 2012 – GOLD – Cadbury Dairy Milk - When Roshogolla turned Chocogolla
  • EMVIES 2012 – GOLD – Cadbury Dairy Milk - Shubharambh In Third Year Of Chase
  • EMVIES 2012 – GOLD – Parachute Advansed Ayurvedic Hair Oil - Turning Print Into Social Media
  • EMVIES 2012 – GOLD – Saffolalife - It's my birthday! Let’s celebrate it!
  • EMVIES 2012 – SILVER – Cadbury Celebrations - Celebration Airways
  • EMVIES 2012– SILVER – Cadbury Celebrations - Celebration Airways
  • EMVIES 2012 – SILVER – Saffolalife - Happy Birthday Dear Heart!
  • EMVIES 2012 – SILVER – Cadbury Dairy Milk - Friendsbook
  • EMVIES 2012 – SILVER – Cadbury Celebrations - Celebrations Airways
  • EMVIES 2012 – SILVER – Cadbury Dairy Milk - The Battle For The Bong Sweet Tooth
  • EMVIES 2012 – SILVER – Cadbury Dairy Milk - Shubharambh By Amitabh Bachchan
  • EMVIES 2012 – BRONZE – Cadbury Celebrations - Disconnect to Connect
  • EMVIES 2012 – BRONZE – Saffolalife – It’s My Hearts Birthday!
  • GOAFEST 2012 – GOLD - Best Use of Newspapers & Magazines for Parachute Advansed Ayurvedic Hair Oil.
  • GOAFEST 2012 – SILVER – Best Use of Internet & Digital Media for Airtel.
  • GOAFEST 2012 – SILVER – Best Use of Branded Content for Cadbury.
  • GOAFEST 2012 – BRONZE – Best Use of Events and Stunts for Cadbury Celebrations.
  • EMVIES 2011 – GOLD – Best Media Strategy – Consumer Product for Cadbury Dairy Milk, Shubh Aarambh, In Chase of a New Beginning
  • EMVIES 2011 – GOLD – Best Media Innovation – Print for Parachute Advansed Ayurvedic Oil, Turning Print into Social Media
  • EMVIES 2011 – SILVER – Best Media Innovation – Digital(Mobile) for Cadbury Dairy Milk, New Connections, New Beginnings
  • EMVIES 2011 – BRONZE – Best Integrated Campaign for SaffolaLife Young at Heart
  • EMVIES 2011 – BRONZE – Best Media Innovation – Radio for Cadbury Dairy Milk, Chain of Mithaas
  • EMVIES 2011 – BRONZE – Best Media Innovation – TV for Cadbury Dairy Milk, Chocolate chases a Car..a Bike and a TV
  • EMVIES 2011 – BRONZE – Best Media Innovation – Ambient Media for Saffola Life, co-creating the World Heart Day Anthem
  • EMVIES 2011 – BRONZE – Best Media Strategy – Services for Airtel Super Star, the Idiot box turn into Box Office
  • EMVIES 2011 – BRONZE – Best Media Innovation - TV for Airtel Super Star, the Idiot box turn into Box Office
  • EMVIES 2011 – BRONZE – Best Media Innovation - Radio for Airtel, Radio Station goes on a Road Trip
  • GOAFEST 2011 – SILVER – Best Use of Television – Airtel Super Star Ratings
  • GOAFEST 2011 – SILVER – Best Use of Radio – Airtel 1 Play Fever
  • GOAFEST 2011 – SILVER – Best Use of Sponsorship – Airtel Super Star Ratings
  • GOAFEST 2011 – SILVER – Best Use of Branded Content – Airtel Super Star Ratings
  • YAHOO BIG IDEA CHAIR 2010 – SILVER – Digital 360 – Airtel Har Ek Friend Zarrori Hai
  • YAHOO BIG IDEA CHAIR 2010 – SILVER – Best Digital Brand Solution – Tata Tea Jaago Re
  • YAHOO BIG IDEA CHAIR 2010 – SILVER – Best Rich Media – Airtel
  • RMAI RURAL MARKETING AWARDS 2010 – Creative Award for Best Radio Programme for Airtel Mere Apne
  • EMVIES 2010 – GOLD – Best Integrated Campaign for Cadbury Dairy Milk Pehli Tareekh
  • EMVIES 2010 – GOLD – Best Media Innovation – TV for Cadbury Dairy Milk Pehli Tareekh
  • EMVIES 2010 – BRONZE – Best Media Innovation – Direct Marketing for Cadbury Dairy Milk Pehli Tareekh
  • EMVIES 2010 – BRONZE – Best Media Innovation – Events for Tata Tea Vrath Yatra
  • GOAFEST 2010 – BRONZE – Best Use of Mixed Media for Cadbury Dairy Milk Pehli Tareekh
  • INDIAN DIGITAL MEDIA AWARD 2010 – Best Use of Online Banner Advertising for Airtel Digital TV
  • BIG BANG 2010 – SILVER – Best Media Innovation TV for Tata Tea Vote Ya Vaat
  • BIG BANG 2010 - BRONZE – Best Media Innovation Radio for Tata Tea Vrath Karo, Desh Ko Indigestion Ho Gayi Hai